Spotify Elections 2020:
“Play Your Part”

One of the most important things we can all do this election is to make sure our friends and family have made a plan to vote. Are they voting by mail or in person? Do they know where their polling stations are? 

As the world’s largest streaming platform, Spotify already reaches and engages millions of Americans every day.

With the help of Amanda Seales, we made sure young first-time voters were informed them this upcoming election and inspired them to play their part,
leading to 70K+ concrete actions taken on voting (registrations, plans made to vote and more)